Thursday, April 04, 2013

How the NRCC redesigned their website

The GOP decided their only problem is they're not selling their "starve granny to feed the rich more caviar" agenda well enough. So in an effort to win the affection of the cool kidz, the National Republican Congressional Committee redesigned their site by stealing from others.
Yes. The committee that elects Republicans to the House is taking BuzzFeed's advice to heart... by copying BuzzFeed itself.

The committee spent hours poring over BuzzFeed's site map and layout, studying how readers arrived at its landing pages and bounced from one article to the next. Unsurprisingly, a ton of traffic came from social media -- but a lot of it also seemed to come from the site's sidebar, said Lansing. So the NRCC's redesign includes a list of recent and popular posts.

Other changes include shorter posts, fewer menu items and a heavy helping of what now passes for social currency on the Web: snark.
And by snark they mean, stealing other people's cute animal photos and memes and re-captioning with their same old tired lies.

To be fair, it's a pretty good redesign and so appropriate that it's based almost entirely on stealing creative work from others without compensation while they pay their own pack of grifters --er-- consultants millions for the thievery. How very GOP, if by GOP you mean Greedy Overbearing Predators.

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